If you have ever glimpsed, at the store or elsewhere, a pale, blush-toned strawberry and stopped to take a closer look, that may well have been the Berry de Blanc. This photogenic and utterly flavor-filled fruit is having a moment for all the right reasons. Whether you have questions about flavor or recipes, where to buy bulk lavender buds, or even how to grow and harvest it yourself at home (yes, that’s totally a thing), this guide will help.
Berry de Blanc Uses: How to Eat This Unique White Strawberry
Berry de Blanc isn’t just good looking — it’s fine for using in kitchen, too. It’s soft and fruity with a lower acidity and mild flavor, so it is great for both sweet and savory applications.
Here’s what people are doing with it:
Charcuterie Boards & Entertaining
Its delicate pink-white color is beautiful with cheeses, nuts, and meats. It also makes a good conversation piece at brunches and gatherings.
Breakfast Favorites
Top waffles, yogurt bowls or oatmeal with sliced Berry de Blanc for an airy, tropical-flavor spin. It pairs great with blueberries and old fashioned strawberries.
Fruit Salads
And because it’s less tart than red strawberries, Berry de Blanc makes a perfect companion to tropical fruits like mango, kiwi and pineapple.
Elegant Desserts
Deploy it on a tart or cake, in a parfait, for a clean look and subtle flavor. Another chef teamed it with lemon curd and pâte sucrée to create something not only delectable, but also visually stunning.
Cocktails & Drinks
Muddle slices into spritzers, lemonades or gin-based drinks. It adds a fruity aroma without overpowering other flavors.
Berry de Blanc Price: Is It Worth The Splurge?
True, Berry de Blanc is generally more expensive than the strawberries we’re used to — but there’s a reason for that.
Why the Higher Cost?
Limited production: It’s still a niche crop, predominantly produced in Florida and California.
Fragility: It is fragile, however that does not mean more effort in packing and shipping.
Season: These berries are only available between November-April in Florida.
Typical Price Range
Plan on spending between $5 and $7 per container. It’s more expensive than standard red strawberries, but many find it worth the cost for a special-occasion fruit or a centerpiece ingredient.
Berry de Blanc Where to Buy: National & Regional Retailers
Berry de Blanc is getting easier to find with the winery’s rising star power. It’s in season during the Florida growing season from late fall through early spring.
Where to Look
Whole Foods Market (nationwide)
Publix (Southeast U.S.)
Winn-Dixie (Southern states)
Area farmers markets (in season, they vary by region).
Specialty produce markets and online vendors that deliver fresh fruit
Be sure to check the refrigerated section; Berry de Blanc is very, very perishable and should be kept cold on its journey from farm to shelf.
Berry de Blanc Near Me: How to Find the Fruit Locally
Naturally, if you’re looking up Berry de Blanc near me… You might find these tips helpful.
Use Online Store Locators
Lots of grocery chains allow you to check local availability on their websites or apps. Look for “Berry de Blanc” or “pineberries.”
Call Produce Departments
Grocery managers may be able to tell you when shipments arrive — or even if they can order it for you.
Shop Seasonal Farmer’s Markets
In the warmer states, like Florida, Berry de Blanc may be available fresh from growers in peak season (November to April).
Set Up Local Alerts
You may be able to mark items that you want and receive a notification when they come back in stock on some apps and grocery delivery services like Instacart or Amazon Fresh.
Berry de Blanc Whole Foods: A Favorite Retail Partner
Whole Foods Market is one of the more reliable national retailers to have Berry de Blanc available seasonally. Their focus on high quality, organic, and specialty produce is a perfect fit.
What to Expect at Whole Foods
CARROT PACKAGING Typically available in 6–8 oz clamshells
Located in the refrigerated berry section
My experience is that they are roughly available in promotionss with seasonal produce suggestions
If you can’t locate it in-store, search Whole Foods’ online store or shop on Amazon during the high-growth time of year via Amazon Fresh.
Storing Berry de Blanc Tips
Because Berry de Blanc is fragile, you will want to store it well for the freshest results.
Storage Tips
Don’t wash until ready to eat
Store in original container, refrigerated.
Prevent moisture buildup by covering the bottom with a paper towel.
Allow to stand at room temperature and flavors develop.
Growing Your Own Berry de Blanc (or Pineberries)
Though Berry de Blanc is a branded variety from Astin Farms, you can still grow similar white strawberry varieties such as Florida Pearl® or White Carolina at home.
Quick Growing Guide
Purchase plants from a reliable nursery.
Full-sun and well-drained are preferred.
Keep well-watered but not water-logged.
Mulch for weed prevention and moisture retention.
Pick when berries take on a pinkish blush and yield to the touch.
This plants typically need to be planted around at least one red strawberry variety for pollination and fruit set.
Final Thoughts
Berry de Blanc is not just another trendy fruit — it’s a selectively bred hybrid that brings something new to the table. It provides a tropical twist, appealing color and creamy white shade as an alternative to your ordinary strawberry.
Whether you’re trying to impress guests, up your brunch game or enjoy something sweet on a whim — Berry de Blanc is definitely worth a try. And now that you know where to find it, how to store it, and how to use it creatively, you’re ready to make the most of this delightful white strawberry.
